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Laura Pagley

Laura Pagley

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Laura Pagley is the Co-Founder and CEO of So Loco, a women-founded lifestyle and gift brand inspired by her own journey through self-doubt, resilience, and personal growth. With a passion for creativity, a natural ability to lead, and an instinct for turning ideas into reality, Laura quickly climbed the corporate ladder, building a successful career in design, product development leadership, and global sourcing. Throughout her career, she led creative teams, developed meaningful industry relationships, and helped bring innovative products to market.

But behind that success was a very different story. Despite her accomplishments, she struggled with imposter syndrome and the lasting effects of workplace bullying and mean-girl behavior, often questioning her own worth and abilities. Becoming a mother to a daughter gave Laura a new perspective. She began thinking about the example she wanted to set and the kind of world she wanted her daughter to grow up in—one where women lift each other up rather than tear each other down. Determined to turn those experiences into something meaningful, Laura took a leap of faith and, alongside her co-founder Sandra, created So Loco, a brand built on creativity, connection, and the power of women supporting women.

IN THIS EPISODE YOU’LL LEARN:

  • That women supporting women can create powerful momentum when they share strengths and celebrate each other's success.
  • How Laura and Sandra turned a patent-pending Scream Pillow idea into a meaningful brand that landed a national television opportunity.
  • Why you don't need to have everything figured out before taking the first leap of faith.
  • That thinking outside the box can transform a crazy, relatable concept into a product that sparks emotional connections.
  • How finding humor in life's chaos and giving yourself permission to scream can provide real emotional release.
  • Why resilience is the foundation of success when financial hurdles, manufacturing complexities, and uncertainty keep showing up.
  • That products with heart create genuine emotional connections, spark conversations, and make women feel seen and understood.
  • How surrounding yourself with people who believe in your vision can make the difference between quitting and thriving.
  • Why Laura believes every woman has a story, and small gestures of grace and celebration can create incredible change.
  • That life is messy, dreams are worth chasing, and no woman should have to navigate it all alone.

about the show

About Women in Power

Women In Power is an entrepreneur TV series featuring female entrepreneurs, CEOs, founders, and industry leaders who are building companies, leading teams, and creating impact in their industries.

Each episode gives viewers a closer look at the real stories behind these women’s success, including the challenges they faced, the decisions that shaped them, and the leadership lessons they learned along the way. The series highlights women who have built businesses, broken barriers, grown brands, and created opportunities for others through their work.

Women In Power was created to spotlight female business leaders whose stories deserve to be seen and heard. From early setbacks to major breakthroughs, each episode shows the journey behind the title, the business, and the public success.

For viewers, the show offers inspiration, practical insight, and a deeper look at what it takes for women to lead, grow, and succeed in today’s business world. For featured guests, it provides a platform to share their story, build authority, and inspire the next generation of female entrepreneurs and leaders.

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