Micheal Joe and Kevie
get in touch
Micheal Wilson is the Founder and CEO of Lawn Slayers, a Georgia-based landscaping, land, and tree service company he has grown alongside his wife and business partner, Kevie Wilson. What began as a lawn care company has evolved into a full-service operation providing landscaping, tree services, land work, drainage, concrete, sod, and property improvement solutions throughout Metro Atlanta. Through hands-on experience, continuous education, and a commitment to mastering his craft, Micheal has helped lead Lawn Slayers into its next phase of growth without relying on outside capital.
At the center of Micheal’s drive is his family. As a husband and father, his children are a major part of his “why” and the legacy he is working to build. He and Kevie want their children to see firsthand what dedication, ownership, discipline, and working together as a family can create. Beyond their own household, their mission is to create opportunities within the blue-collar industry, particularly for minorities and young people, through education, resources, mentorship, employment opportunities, and representation. For Micheal, success is not only about how large Lawn Slayers becomes, but about what his family can build together and how many other people can be inspired and impacted along the way.
IN THIS EPISODE YOU’LL LEARN:
- How Micheal grew Lawn Slayers from basic lawn care into a full-service landscaping and tree company.
- That reinvesting profits instead of using outside capital can fuel steady, sustainable business expansion over time.
- Why continuous education and hands-on experience helped him deepen expertise and unlock higher-value service opportunities.
- How offering multiple outdoor solutions helps customers solve complex property problems through one reliable, coordinated team.
- That educating clients before the job builds trust, confidence, and better long-term decisions for their property.
- Why evolving beyond your original service can create growth, even when it means leaving familiar work behind.
- How narrowing focus to one business vision can strengthen leadership, family alignment, and operational momentum.
- That building a company with family requires communication, sacrifice, and clarity about shared long-term goals.
- Why blue-collar industries can become powerful pathways to ownership, wealth, leadership, and generational impact.
- How staying dedicated, learning consistently, and doing the work makes success far more achievable.
about the show
Blue Collar America is a cinematic business documentary series featuring the contractors, tradespeople, construction leaders, service business owners, and skilled operators who help build and maintain the real economy.
Each episode takes viewers inside the story behind the business, showing how hardworking founders turned skill, grit, leadership, and execution into companies that serve customers, employ teams, and support communities.
The series highlights professionals across construction, trades, contracting, repair, manufacturing, transportation, field services, and other blue-collar industries.
Blue Collar America goes beyond the finished job to show the pressure, problem-solving, sacrifice, and leadership required to operate in demanding industries where results matter every day.
For featured guests, the series provides a platform to share their journey, build authority, and give audiences a closer look at the people, values, and standards behind the work they do.
